How Millennials Are Cooking Up Change In Restaurant Industry

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You might be sick of hearing the word millennials, but there’s no doubt the generation is causing a lot of changes in our community. That includes the food we eat. 

If you frequent downtown Sioux Falls restaurants, there’s a good chance you’ll eventually run into Taylor Newcomb-Weiland.

“Absolutely. I live for the experience,” Newcomb-Weiland said.

The 24-year-old eats out just in the downtown area around three times a week.

“I look for a creative menu. I look for a creative area. I usually like to be outside, so if there’s a patio, I love it,” Newcomb-Weiland said.

Millennials in general are known to be more creative, casual eaters. That’s why a popular downtown Sioux Falls restaurant is making changes.

“On Friday and Saturday nights historically we would do a prix fixe. We would do three courses and wine for around $50,” M.B. Haskett Owner Michael Haskett said.

Starting on August 3, M.B. Haskett is getting rid of the three course, prix fixe meal and instead offering more casual dining.

“The evening menu is going to be a bit more funky and a lot more inspired by worldly flavors,” Haskett said.

Haskett is getting inspiration from some of his favorite chefs.

“Things like papaya salad and pad Thai and pork steamed buns, things that I think are a little bit out there,” Haskett said.

You might wonder why restaurants are cooking up changes for millennials. Well, it’s the largest living generation and the most likely age group to eat out.

“Being able to just bump around in close proximity of restaurants and try different ones all of the time,” Newcomb-Weiland said.

A generation full of flavor adventurers.

“I always look for something fun,” Newcomb-Weiland said.

M.B. Haskett will be closed the evening of July 30 through August 2 to train staff on the new dishes. 
It will reopen with its new menu on August 3.

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