Ride Sharing Service Coming To Yankton County


Ride-sharing apps like Uber and Lyft aren’t in South Dakota, but that’s not stopping one corner of the state from welcoming another ride sharing service. 

The company is called Liberty Mobility Now, based out of Lincoln, Nebraska. It’s a ride sharing service that bills itself as providing “Mobility as a Service.” It’s coming to Yankton County, and will be running by July 1, according to its CEO.

Paul Lowrie owns The Landing restaurant in downtown Yankton. He says Liberty Mobility Now’s upcoming arrival means available rides.

“For The Landing, specifically what I can speak of on that, is that when you want a ride, you can actually get one,” Lowrie said.

But it’s not just his restaurant that he thinks will benefit.

“I think it’ll be positive for the entire community,” Lowrie said. “I think it’ll be great for The Landing, but it’s not just about The Landing, it’s about the Yankton community.”

Liberty Mobility Now is active in Nebraska and Ohio right now. When it moves into Yankton County, residents can either request a ride through a smart phone app or a phone call.

So it doesn’t matter whether you’re in the city of Yankton, or more rural Yankton County- it will be an option for residents.

Yankton County Commissioner Nathan Johnson sees it as a way to fix “transportation gaps.” 

“This is really an effort to fill those gaps, and Liberty kind of describes itself as the glue between all those different transportation options to fill the gaps,” Johnson said.

“One thing that this Liberty opportunity does is it’s not only like an Uber and Lyft-type situation, it’s having that with the added capability of utilizing the other services in town,” Lowrie said. “So, other cabs could actually tag onto this.”

Valerie Lefler, Liberty Mobility Now’s CEO, says that her company also works with public transportation. She says it is possible that the company could expand into other parts of South Dakota as well.

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