Hershey’s chocolate bar to feature emojis this summer

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KELO Hershey Emoji Bar

A change is coming to an American candy icon.

Hershey is redesigning its flagship chocolate bar. For the first time since the Hershey Bar launched in 1900, it won’t feature the company’s logo on its milk chocolate rectangles.

Instead, the company will imprint — emojis — 25 of them, from the smiley face to the fist bump. But don’t get too excited — or too sad, if you prefer the classic design — it’s only for a limited time. 

The emoji candy bars will come in both standard and snack size varieties starting this summer. 
 

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