Something is brewing in Downtown Sioux Falls… quite literally, in fact, as the craft beer scene continues to rise.
After a hard day at work, sometimes you just want to kick back, relax and enjoy a good brew.
Well, downtown may be the place to go if you’re looking to cure your ale-ments.
Breweries are working every day to make craft beer for the people of Downtown Sioux Falls to enjoy.
But they may be crafting something that’s a little deeper…
“The reason I got into beer is because it brings people together and it makes people happy. And, I think it’s brought a lot of people together and I’ve made a lot of new friends just from being in this industry,” Co-Founder of Fernson’s Brewing Company Blake Thompson said.
And there’s no better place for friends to gather than downtown.
“The heart of downtown Sioux Falls has grown so much in the last one, two, five years. And we, you know, we want to be a part of that,” CEO of Fernson’s Brewing Company Joel Thompson said.
“In this area, there’s just such a vibrant feeling; there’s a lot of buzz in this area, it’s an up and coming neighborhood. And, so, it both physically fits what we were looking for and it just has that demographic feel with what we were trying to do with a taproom as well,” CEO of Remedy Brewing Company Matt Hastad said.
While their beer may not reach the entire nation. It strives to reach people’s hearts.
“Domestic beer is beer made to satisfy the masses, and we don’t really have the ability to do that so we get to put a little more love and creativity into what we do,” Thompson said.
“There’s more of a story to it. There’s more of a communal piece to it. It’s, maybe, a little more of an art from beer to beer,” Thompson said.
With Mash Madness just beginning, competing against their fellow brewers is the *yeast of their problems.
“It’s amazing. People think that we’re all super competitive with each other; it couldn’t be further from the truth. I had coffee with Tyler Jepperson from Remedy yesterday, and it’s a super friendly atmosphere,” Thompson said.
Raising the bar for those looking for a good time.
“I think that’s what we’re getting back to. We’re getting back to that place where, ‘I’m not necessarily wanting to go to a bar to get drunk. I want to sit back, relax and enjoy a good beer and just be with good people,” Hastad said.
“The more we can get people to drink local beer versus beer that’s… international is, I think, a celebration of community and something that would be good to strive for,” Thompson said.
But despite there being a competition this year, the real reward comes from brewing together a tighter community.
If you’d like to know more about Mash Madness, you can click here.