For more than 20 years, KELOLAND Media Group has been committed to public service through our “Tradition of Caring” program. Over the years, we have produced public service announcements supporting at least 134 organizations in more than 20 communities. Travis Hoyt is the General Sales Manager with our new Tradition of Caring sponsor this year, Vern Eide Mitsubishi. Vern Eide may be new to the program, but giving back to the community isn’t new to them. In fact, donating to non-profits is just part of who they are.

From Southwest Minnesota to Northwest Iowa, if you’re in the market for a new or used vehicle, look no further than Vern Eide Mitsubishi of Sioux Falls. Proudly serving Sioux Falls, Harrisburg, Tea, and Brandon with unmatched quality and superior customer service, the Eide Effect is always on full display at Vern Eide Mitsubishi. You can find their inventory online and on-the-lot at 4501 East Arrowhead Parkway in Sioux Falls and at