Ariana Schumacher

As a lifelong KELOLAND native, I am excited to have the opportunity to tell the stories of people and things that matter to all of us.

I grew up just outside of Pierre, South Dakota on my family’s farm. I have always had a passion for the agricultural industry and bridging the gap between producers and consumers. This played a role in my college decision to attend SDSU with a major in Agricultural Communications and a minor in Animal Science.

During my college career, I discovered a new love for journalism, which is not a path I originally saw myself taking. A couple years into my time at school, I decided to also major in Journalism.

Before my time at KELO, I worked in multiple areas of both the ag and media industries, with jobs varying from feeding cattle at the SDSU feedlot, working with no-till farming practices at Dakota Lakes Research Farm and even being a second shooter for wedding photographers and videographers.

While still in college, I began my KELOLAND career, starting as a digital reporter in January 2021. From there, I transitioned into my new role as a morning reporter.

Agricultural stories will always hold a special place in my heart, but I also love having the opportunity to learn about new things and other industries every day. I would love to hear your stories; please feel free to reach out to me through email or social media at any time.

When I’m not in the newsroom I love spending my time outside, hanging out with friends, filming and photographing weddings or doing anything that allows me to be on a farm, especially if there is livestock involved.

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