User uShare Login | Register
Login
Register

Along with posting photos, videos, and stories, your uShare account lets you post Classified Ads, recipes on What's For Dinner, and Announcements.


47° View Weather Current Conditions Sioux Falls Change Location
Set Weather Options

RADAR LOCATION

TEMPERATURE LOCATION

Share your Photos, Videos, and Stories on uShare! Click here to get started.

News

[0] My Saved Articles
Back to all news

Business

Find local businesses
on the KELO Pages!

 

Put A Business On The Map By Putting It Online

August 6, 2012, 9:53 PM by Brady Mallory

Put A Business On The Map By Putting It Online
SIOUX FALLS, SD -

There is not much we cannot get from the internet.  In fact, 97 percent of consumers go online as a key part of their shopping experiences.  However, only 42 percent of small businesses in America have websites, causing them to lose money every year.  South Dakota Get Your Business Online is helping local business leaders log on and get more attention.

Just like a cookie, a good business starts with strong a recipe.

"Facebook and Pinterest and Google places," The Cookie Jar Store Manager Greg Koch said. 

These are just some of the tools Koch uses to promote his downtown business.

Locally, about 61 percent of small businesses in South Dakota are missing a key ingredient to success in the digital age: a website.

"Everyone goes online and they want to know what we have before they come.  They look for recommendations.  Do their friends go there?  Do people in town like it?" Koch said.

People from 200 local businesses filled the Museum of Visual Arts in Downtown Sioux Falls on Monday.  The turnout is a big contrast to an audience of about 50 people that showed up during a session in Lincoln, Nebraska.

"It's unbelievable how many chairs we had today," Joe DeMike with Google said.

Google, along with the South Dakota Small Business Development Center and Score Foundation and website-builder Intuit, are helping people create and use business websites.

"I think it's very difficult for a business to thrive online now in 2012.  More businesses need a website to communicate and reach out to customers they wouldn't reach otherwise," DeMike said.

Half of the businesses already have websites, but another component of the session is learning how to properly use them to effectively promote the businesses.  Koch is one of those learning how to promote his website to increase customer traffic.

"Our family business, it's a mom-and-pop place, but we use technology daily," Koch said.  "Today is great to fine tune our skills and make sure we're on the right track."

This program has been set up in several cities in the last year and has put 275,000 businesses online for the first time.
According to DeMike, during the next three years, businesses that use the web will grow 40 percent faster than those that do not.

Previous Story

Next Story


Comments







Sponsored
 

View business

You may also like

Hy-Vee Announces Updates To Sioux Falls Stores

5/27/2015 10:24 AM

There are big plans for the seven Hy-Vee grocery stores in Sioux Falls.

Full Story
Ford Recalls Nearly 423K Vehicles For Power Steering Problem

5/27/2015 3:06 PM

Ford is recalling nearly 423,000 cars and SUVs in North America because the power-assisted steering can fail while they're being driven.

Full Story
Software Glitch Can Cause iPhones To Crash

5/27/2015 3:23 PM

A newly-discovered glitch in Apple's software can cause iPhones to mysteriously shut down when they receive a certain text message.

Full Story
Flights Cut/Airfares Rise Out of Sioux Falls

5/26/2015 10:10 PM

Just last summer, KELOLAND News reported that more people were flying Frontier. The discount airline had daily flights to Denver that were more than 9...

Full Story | Watch
Women's Clothier Torrid Coming To Empire Mall

5/26/2015 1:35 PM

Construction is scheduled to begin in July, and the store plans to open in early fall. 

Full Story


Events