User uShare Login | Register
Login
Register

Along with posting photos, videos, and stories, your uShare account lets you post Classified Ads, recipes on What's For Dinner, and Announcements.


64° View Weather Current Conditions Sioux Falls Change Location
Set Weather Options

RADAR LOCATION

TEMPERATURE LOCATION

KELOLAND.com | Sioux Falls News & Weather, South Dakota News & Weather, Minnesota and Iowa News

[0] My Saved Articles
Find local businesses
on the KELO Pages!

 

'Sports Buffet' Creates Hunger For Sports Radio

April 20, 2009, 10:48 PM by Jay Elsen

'Sports Buffet' Creates Hunger For Sports Radio
Sports radio in Sioux Falls has a brand new sound...or should we say taste? One week after it began carrying ESPN Radio, KSOO-FM 99.1 has debuted its very own sports talk show.  "Sports Buffet with Peterson and Swain" hit the air for the first time Monday.

Sioux Falls newest talk show is hoping to create a real hunger for sports radio.

"That's how we're going to serve things up," says Co-host Brad Peterson. "We're immediately going to talk about the appetizers of the day. And, by the end of the day, the things that are left over, the things we're giong to take home are definitely going to be in the doggy bag."

The men behind the mics are longtime local sportscaster Brad Peterson and Warren Swain, who doubles as the voice of the USD Coyotes. Their relationship is just a few weeks old, but the chemistry is already there.

"We've found that we have a lot of the same thoughts in terms of preparation and research, and how we really want to handle the show a a whole. We don't want it to be a boisterous, sports yell type of show. We want it to be very friendly," Peterson said. 

Like with any new program, one of the "Sports Buffet's" biggest hurdles will be building an audience. The show will be directly competing with KWSN's popular "Sports Talk With Craig And John," giving the "new guys" an even steeper hill to climb.

"We've got a lot of things that we have to do right off the bat to become good. We have things that we have to do right away. We have to prove ourselves," admits Peterson. "You can't be judged on the first two or three days, first two or three weeks of your job. You hope that over time that judgement will come, and hopefully everything will go fine."

Swain adds, "To be honest, I'm more concerned about what we're going to do. We want to get off on the right foot. We want to come out of the gate strong. And as far as down the road, in the future, that will take care of itself."

And if the "Buffet" follows its gameplan, Peterson and Swain are confident the listeners will never leave hungry.

"I think consistency over the long haul will keep people there," explains Swain. "In any business you can't satifsy everyone. But we're going to give it our shot with continuity and consistency, and I think that will really be a plus for us."

"We just hope it becomes the fan favorite. We hope that it becomes what everybody wants in a sports show, and also a sports station," Peterson said.

"Sports Buffet With Peterson and Swain" Can be heard weekdays from 3 to 4 p.m. on 99.1 FM. Peterson says they hope to expand the show to two hours in the near future.

Previous Story

Next Story




 
Find Local Businesses on KELO Pages!

You may also like

Sioux Falls Bike Crash Victim Identified

7/17/2014 10:34 AM

Sioux Falls Police identified the bicyclist who died in a car crash on Wednesday.

Full Story
One Dead In I-229/I-29 Motorcycle Crash

7/17/2014 9:30 AM

One person is dead after a motorcycle crash on Interstate 229 near the I-29 interchange.

Full Story
DCI Looking Into Discovery Of Woman's Body

7/21/2014 4:00 PM

The discovery of a woman's body in Kimball has prompted an investigation by South Dakota law enforcement authorities.

Full Story
Sioux Falls Man Killed In Industrial Accident

7/21/2014 2:22 PM

An investigation is underway into the death of a Sioux Falls man in an industrial accident.

Full Story
Body Identified: No Foul Play Suspected

7/22/2014 8:56 PM

No foul play is suspected in the death of 64 year-old Susanna K. Bannwarth. The Fulton woman was reported missing Monday morning. Her body was f...

Full Story


Events