They will be some of the best seats in the house at the Denny Sanford PREMIER Center, but they will not guarantee you a ticket at every event. With the construction of the outside of the events center moving ahead of schedule, concentration has turned toward premium seating.
"Incredibly strong demand," Director of Sioux Falls Community Development Darrin Smith said.
In total, there will be 22 suites. 18 are for sale, two are will be held for naming rights partners and the last two are reserved for the facility operator to rent out to the public on an event-by-event basis. Smith said the suites will have first-class amenities including wet bar, flat-screen televisions and upscale furnishings. The average size is about 450 square feet and includes seating for the event in the lower bowl of the center. All of the suites that are up for sale come with 12 tickets per event with the option to buy more. There suites are priced at $45,000, $40,000 and $35,000 per year and are available for five, seven and ten-year terms.
"These suites, in my opinion, will be the nicest suites in any facility in the upper Midwest," Smith said.
But SMG, the company that manages the facility, has the option to not include tickets for up to three events. Even if you or your company pays $45,000 per year for a suite, you could still have to buy tickets for big name acts that are high in demand such as Taylor Swift, Beyoncé and Justin Timberlake.
"What they'll say is, 'We know you have 300 people sitting up there. Everybody else paid for their tickets. We got that money; we want money for these 200 tickets,'" Smith said.
Smith said SMG cannot control this because it all depends on the artist's contract. Artists can ultimately control how tickets are sold, and according to the SMG Corporation, this is common for venues and contract negotiations. Smith said this is not guaranteed to happen.
"It will be rare. That's not an option that will be exercised arbitrarily. It'll be rare and hopefully not even three times a year," Smith said.
Smith said city officials will announce who is buying these suites as early as next week.









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