User uShare Login | Register
Login
Register

Along with posting photos, videos, and stories, your uShare account lets you post Classified Ads, recipes on What's For Dinner, and Announcements.


31° View Weather Current Conditions Sioux Falls Change Location
Set Weather Options

RADAR LOCATION

TEMPERATURE LOCATION

Snow and blowing snow likely in NE KELOLAND, click here for details.

 

News

[0] My Saved Articles
Back to all news

Business

Find local businesses
on the KELO Pages!

 

Twitter And The Presidential Debates

October 16, 2012, 10:08 PM by Kelly Bartnick

Twitter And The Presidential Debates
SIOUX FALLS, SD -

Are you what you tweet?  It's a question asked in a Sioux Falls cubicle every day. And Tuesday night Jamie Martin scoured twitter on a computer screen as the Presidential debate raged on the TV screen.

“We found out Ohio was swearing more often than Iowa,” Martin said.

Martin is a deep web investigator for Sioux Falls-based BrightPlanet, a company that puts its focus on finding information on the web that you don't even know exists. In an age of big data, the 2012 election is being measured by matrices.

“We can get a good sense of how people reacted to the debates and predict essentially who won the debate in the sense of the people,” Martin said.

This election year, they're monitoring twitter activity in two swing states, Iowa and Ohio, collecting and comparing tweets in those states for the 24 hours before and after the presidential debates. While Romney was supposed have won the last time, Twitter said otherwise.

“How we declared it was that Ohio was won by Obama and Iowa was won by Romney with the debate,” Martin said.

“People are turning to Twitter and their cell phones before they're calling law enforcement agencies.  Or if they see something bad happen, they're tweeting about it first,” said Al Meger.

Al Meger also monitors Twitter for the company but he’s doing something different with the social networking program. Meger monitors all tweets in the area surrounding Hofstra University where the debate took place at the request of law enforcement agencies who hope to fend off potential issues before they start.

“They had this situation where all the protest groups ran together in the same corner and all of the sudden you had a violent mob,” Meger said.

During the last debate, BrightPlanet collected about 60,000 tweets in Ohio and Iowa. They have the capability to do it country-wide, but say the two separate states are a good way to build a scientific control group.

More on BrightPlanet’s debate monitoring.

Previous Story

Next Story


Comments







 
Find Local Businesses on KELO Pages!

View business

You may also like

New Indoor Racing & Recreation Business

11/19/2014 10:05 PM

For about four months out of the year, people in the Sioux Falls area can go go-kart racing and play mini golf.

Full Story | Watch
New Sioux Falls Shop Opens Thursday

11/19/2014 11:10 AM

Holiday shoppers will soon have a new spot to buy locally made gifts.

Full Story
Stroller Recall Due To Amputation Hazard

11/20/2014 9:45 AM

More than four million strollers sold in the United States are part of a recall.

Full Story
Alco To Close Stores Across South Dakota

11/21/2014 2:03 PM

Several South Dakota cities will soon have one less store.

Full Story
South Dakota Malls Will Open On Thanksgiving

11/21/2014 11:41 AM

Shoppers no longer need to stay up all night to get Black Friday deals.  More stores are opening on Thanksgiving, closing overnight and then reop...

Full Story


Events