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South Dakotans Spend $1 Million At Farmers' Markets

January 8, 2014, 10:30 AM by Angela Kennecke

South Dakotans Spend $1 Million At Farmers' Markets

You've heard farmers' markets are growing in popularity and now there are numbers to prove it. Vendors at South Dakota farmers' markets sold more than $1.3 million in products in 2013. 

The South Dakota Department of Agriculture worked with 12 farmers' markets to figure out gross sales, pricing of products and conduct a customer survey.

There are some 61 farmers' markets in the state and some operate year-round. The farmers' markets in this study were open an average of 18 weeks during the growing season.

The busiest time for farmers' markets is in July and August, with nearly half of the customers spending $10 to $20 on each trip to the market.

50 percent of customers purchased fruits and vegetables at the market, 21 percent bought baked goods and 16 percent took home-processed or prepared foods such as jelly, salsa or pot pies.


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