SIOUX FALLS, SD -
One, every three seconds that's how many people are falling victim to identity theft in this country according to one report. Thieves are getting more sophisticated and using technology to get your personal information.
From credit cards to debit cards, thieves are after the numbers to steal your money. It can happen just about anywhere, from an ATM machine to a restaurant.
"Now a waiter or waitress can hide this little skimming device in their apron and just simply swipe the card and store it on this device," Frederick said.
Credit card skimmers can store some 3,000 card number and those can be sold on the black market. Identity theft expert Carol Frederick has an unconventional solution for diners.
"If you have handed your card to a waitress who walked away, that was probably a bad move. We want you to say if you want my card, I go with you," Frederick said.
Another solution has cut payment fraud in half in France. It's called Chip and Pin and uses a wifi enabled chip in a credit card and a device brought to the table where the customer enters the pin.
"We want chip and pin here so the waitress never walks away with a card, so we have to enter a pin and you never use a magnetic stripe, you use a chip," Frederick said.
Frederick works for the identity protection website LifeLock and is showing local law enforcement tricks of the trade at the Identity Theft Summit. Things like this device called a Lebanese Loop that grabs and holds debit cards in an ATM machine when someone goes to use it. A thief then gets the pin by pretending to be a helpful stranger who tells a customer with a stuck card to try entering their pin again. When the card isn't released and the customer leaves, the thief gets away with the card and their pin.
"We're going to make sure they recognize tools of the trade so they know how to help victims out," Frederick said.
There are also new ways for consumers to protect their cards. There's a website for credit union cards called CardLock, which lets users block and unblock purchase authorizations on a credit union-issued credit and debit card accounts.
Fortunately, South Dakota is on the bottom of a list that it's good to be last on. The Federal Trade Commission ranks the state 50 in the nation for identity theft.
© 2013 KELOLAND TV. All Rights Reserved.