Sioux Falls, SD
World War II produced the Greatest Generation, after that, came the Baby Boom Generation. Now, AARP wants to recognize the accomplishments of local boomers through a contest.
Born in 1962, the tail end of the Baby Boom, Rod Evans can provide a clear-eyed perspective of the generation that's entering a golden age.
"The perception has really changed a lot about the Baby Boomer Generation. And you think we're getting older I guess, but at the same time, I think that we don't feel old and we feel like we're really contributing in all the things we've been able to do," Evans said.
Evans will be taking black-and-white portraits of some of the most influential Baby Boomers of Sioux Falls.
"I feel like it's really bringing me back to my beginnings of when I first began photography, when I started out and all the many hours of working with black and white to those original roots again," Evans said.
AARP's contest is based on a film documentary called American Masters: The Boomer List that showcases famous Americans born between the years 1946 through 1964. AARP South Dakota is compiling a list of its own and will feature the winners from each year in a photo gallery at the Washington Pavilion in March.
"So we're really looking forward to looking at nominees who have contributed in some way to Sioux Falls and how they've shaped it so that it is what it is today," AARP South Dakota State Director Sarah Jennings said.
Some of the relics of the Baby Boom Generation include a clock radio, a record player with vinyl albums and a pop-up camera. But Evans will be using the ultimate in high-definition cameras to capture images of local boomers.
"And you'll really see that twinkle in that person's eye and see that emotion or that dedication, or that fierceness, or that faith, or that humility or whatever that is. We're hoping all those things together, will bring that out," Evans said.
The last of the Baby Boomers, born in 1964, are turning fifty this year, and AARP says it's important to honor their contributions. A generation that's left an indelible mark on history and culture put into sharper focus through the camera lens.
Boomers must have lived in Sioux Falls at some point in their life to be eligible for the contest. Nominations have to be submitted by midnight on January 5.
To fill out a nomination form, click here.