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December 04, 2017 07:24 AM

'Pretty Easy' Decision To Bring Back Christmas At The Western Mall

Sioux Falls, SD

Maybe it's been part of your annual Christmas tradition. But Christmas at the Western Mall creator and organizer Joe Noe says that with attendance and donations down, he thought interest in the show could be down, too. So the show took a break in 2016. 

People noticed.

"What I didn't know, is when I took a year off, that I'd get a whole outpouring of messages from people you know, wishing that they had it back," Noe said. "What happened to the show, it was a family tradition, all of these sorts of really encouraging messages."

It's obvious what people want to see and hear.

"And so when it came time to make the decision this year, it was a pretty easy one. Clearly there's a large group of people that want to see it back," Noe said.

Free-will donations go to Make-A-Wish.

"I like what Make-A-Wish stands for, I mean to me it's a lot about the charity," Noe said.

People, he says, have an obligation to give.

"I feel like everybody should try to do something, you know whether they do it with donation of money or donation of time, I think everybody should try to do something. So, this is just what I picked, and it's kind of taken off," Noe said.

Furthermore, he enjoys it.

"It's fun to make the time investment, and to watch people come out and see it, watch little kids dance around, and know it's all going for a good cause," Noe said.

He says it feels good to be back, too.

"It's nice to see where the donations have taken us already," Noe said. "Already we're well over $3,000."

If you'd like to check out the show, it's playing every night between 5:30 and 9:30. For more information, visit the Christmas at the Western Mall page on Facebook.
 
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